Business scope
The Company's e-commerce started in 2000. In that year, the State
Council announced "the Guidelines on urban medical and health
system reforming" (Guo Ban Fa [2000] No. 16) and supporting
documents requiring "in the drug purchase and sale activities,
to actively adopt state-of-art electronic information network technology,
to improve efficiency and reduce cost in drug distribution ".
The new provision provided favorable policy environment for Searainbow¡¯s
medicine e-commerce business growth. It led to the fast development
of SeaRainbow which is the leader of Chinese medicine e-commerce
business.
Facing this original, great-potential industrial opportunity, SeaRainbow promptly
seized it by tapping various human, material and financial resources. The Company
took initiatives in various pilot projects in Hainan, Beijing medical institutions
and firstly produced success outputs....
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